Understanding the AWS Marketplace

Software procurement can be a complex and time-consuming process. Whether you are an independent small business entrepreneur or a multinational corporation, you will need to scale procurement as your needs grow.

What is AWS Marketplace?

Synthesis Head of Marketing and People Howard Feldman sits down with AWS Marketplace Senior Category Manager Kuda Mlingo to discuss what exactly the AWS Marketplace is.

Born in Adversity: Start-up Stories

Succeeding as a start-up is about not only having the ability to see what is possible but the drive to persevere when everyone else cannot.

Join our expert panel as they share their startup stories, what it takes to push through adversity, advice for thriving in times of Corona and how they all tapped into one technology (AWS Cloud) that assisted their growth.

AWS Summit Cape Town 2019

Synthesis were gold sponsors at the 2019 AWS Summit in Cape Town held at the Cape Town International Convention Centre. The event kicked off with a keynote address by Peter DeSantis who spoke about the importance of choosing the right cloud provider as well as the upcoming region in Cape Town. TymeBank, Old Mutual and the University of Pretoria also spoke about how they are using AWS internally to solve business problems.

Synthesis’s CDO Tom Wells, kicked off a session with Standard Bank about real time personalization. Synthesis also participated in the DeepRacer event that was held at the summit

Recent IDC report highlights enhanced business value through Amazon Web Services

Darryl Govender, Synthesis’ Head of Cloud Consulting shares his insights on the IDC’s report on Fostering business and organisational transformation to generate business value with Amazon Web Services: “Customers’ increased expectations of always-on systems strongly advocate for the use of cloud-enabled hyperscale technologies. Companies leveraging DevOps approaches on AWS, for example, are able to deliver […]

Hyperscale cloud being used to increase scope of financial services

The following excerpt comes from an interview of Michael Shapiro, Managing Director of Synthesis, by Engineering News “Financial services companies in South Africa are using hyperscale cloud systems to increase their range of services, lower costs and reach into new markets, says Michael Shapiro. Financial services firms can innovate by using the many detailed, technical capabilities of […]

Synthesis sponsors IT Web Cloud Summit 2018

Synthesis was a sponsor at the annual IT Web Cloud Summit held on the 8 February at Vodacom World in Midrand. The conference saw participants from a variety of industries ranging from banking to agriculture. Synthesis sponsored the urban café stand, where delegates could order coffee directly with ‘Alexa’, Amazon’s EchoDot. This service would then […]